Will the Philips Sonicare 7100 be cheaper on Black Friday 2026?
It lost 64% at Boots last year. Expect a deep cut again.
HappenedBlack Friday 2025
64% off at Boots on 26 November.
ForecastBlack Friday 2026
Likely a big drop
- Reviewers say its list price is too high, so shops cut it often
- The iO2 fell even further here last year, by 65%
Should you wait for Black Friday?
Never pay list price for this one. Wait for the sales.
The cheaper picks: what they really did
The percentages are real Black Friday 2025 cuts, as reported that week. The right column is our 2026 forecast.
Oral-B iO Series 2
Out since 2024
−65%Likely a big drop
Fewer features, but gentle brushing and long battery.
Oral-B iO Series 3
Out since 2023
−40%US figureLikely a big drop
Excellent brushing with a pressure light; no app.
What this means: The iO2 fell slightly further. The iO3 figure is from the US.
Questions people ask
How many settings does the Sonicare 7100 have?
Four modes at three intensities, so twelve combinations.
Does the Sonicare 7100 last as long as Philips claims?
One reviewer found the battery ran out sooner than claimed. Replacement heads are also on the pricey side.
Does the Sonicare 7100 work with an app?
Yes. It connects to the Sonicare app for brushing guidance.
How we reached this
Last year's cuts are the ones named outlets reported during Black Friday week 2025, against the regular price they quoted. The forecast is our reading of each model's age, its successors and last year's cuts. We never show prices. Where no outlet reported a cut in this country, we show the same model's cut reported in another country, marked with that country.
We haven't tested these products ourselves. Our picks weigh independent expert reviews against each maker's published specs and the prices we checked. Opinions are ours; facts link to where they come from. How we choose.
Sources: TechRadar: Black Friday electric toothbrush discounts, Tom's Guide (US): Black Friday electric toothbrush deals.