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Will the Philips Sonicare 9900 Prestige drop on Black Friday 2026?

It lost a third last year. We expect something similar.

HappenedBlack Friday 2025

−34%

34% off at Amazon on 25 November, in Amazon's Black Friday sale.

ForecastBlack Friday 2026

Likely a moderate drop

  • It fell by a third on Amazon last year
  • It is an older model, reviewed back in 2021

Should you wait for Black Friday?

Wait for the sale. If you don't use the app, a cheaper brush cleans just as well.

The cheaper picks: what they really did

The percentages are real Black Friday 2025 cuts, as reported that week. The right column is our 2026 forecast.

  • Oral-B iO Series 3

    Oral-B iO Series 3

    Out since 2023

    −40%

    Likely a big drop

    No app or screen, but excellent brushing and a pressure sensor.

  • Oral-B iO Series 2

    Oral-B iO Series 2

    Out since 2024

    −65%UK figure

    Likely a big drop

    Simplest iO: one button, gentle brushing, long battery.

What this means: Both cheaper picks fell further. The iO2 figure comes from the UK.

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Questions people ask

What is SenseIQ on the Sonicare 9900 Prestige?

Sensors that track pressure and scrubbing and adjust the brush as you go, with feedback in the Sonicare app.

Does the Sonicare 9900 Prestige come with a case?

Yes, a USB-C charging travel case, which reviewers liked for trips.

How many modes does the Sonicare 9900 Prestige have?

Five modes at three intensities.

How we reached this

Last year's cuts are the ones named outlets reported during Black Friday week 2025, against the regular price they quoted. The forecast is our reading of each model's age, its successors and last year's cuts. We never show prices. Where no outlet reported a cut in this country, we show the same model's cut reported in another country, marked with that country.

We haven't tested these products ourselves. Our picks weigh independent expert reviews against each maker's published specs and the prices we checked. Opinions are ours; facts link to where they come from. How we choose.

Sources: 9to5Toys: Philips Sonicare Black Friday sale, Tom's Guide: Black Friday electric toothbrush deals, TechRadar (UK): Black Friday electric toothbrush discounts.